Search Engine Optimisation – SEO
Whether you are a small business or a large enterprise, our SEO experts are here to help.
To understand your needs, our expert organic digital marketing team will assess your current SEO performance and will conduct an in depth website analysis report. The website analysis report contains all the information you need to gain more search traffic. You will be given a list of all the SEO errors that require to be fixed in order to improve your rankings.
We will find out what errors are holding your site back from achieving the top spot on multiple search engines. During this SEO technical audit each fix is prioritised based on potential traffic impact and priority of implementation. Once all these changes are made, we will run the report again to ensure that you are on the right track and we have maximized your potential for organic digital presence. Book a free consultation and start driving more traffic to your website. Get real results.
Keyword Research & Ranking Analysis
A good SEO journey begins with targeted keyword research, but there is much more to it than that. The right keywords can help you find your target audience’s search queries on Google and other search engines and provide valuable insight into what they are searching for. Insights into the actual search terms can inform your content strategy and your larger marketing plan. However, getting your website in front of the right people at the right time also requires understanding the four types of search intent – informational, navigational, transactional, and commercial investigation.
Search Intent Analysis and Traffic Monitoring
It is estimated that Google processes 5.5 billion search queries a day. That’s why performing targeted keyword research is the first step to a successful SEO campaign, and this is just the beginning. You may want your web pages to rank in the search results, but do you know what’s worse than not ranking? Ranking for unrelated or irrelevant search results.
This problem comes when you rank your page for a query that isn’t relevant to what the user is looking for. Visitors quickly leave your website if they cannot find what they are looking for, which harms your site more than it benefits it. Your website ranking may suffer because search engines consider this a negative user experience. Additionally, when your users don’t stay on your site for a long time, you miss out on possible engagement opportunities and sales.
Our SEO specialists analyse your search intent by analysing informational, navigational, transactional, and commercial investigation. We constantly monitor your content and target search intent to ensure you’re attracting the right traffic to your page. Contact us today and benefit your business from real and accurate intent analysis.
Seo Analysis and Technical Audits
Are you wondering what a technical SEO audit is and what it entails? All websites are built on the foundation of technical SEO. Analysing your website’s technical aspects is an essential part of site maintenance. In a technical SEO audit, you’ll find out if a website is optimised for the various search engines (Google, Bing, Yahoo, etc.). You’ll learn what’s holding your website back and how you can improve it to rank high for your KPI keywords and compete against your competitors. By kicking SEO bad habits, identifying what’s preventing you from getting to page one, developing a strategy to get there, we can help you become the star of your industry. Book a free consultation with our SEO specialists today.
Page Speed Optimisation – Core Web Vitals
Page speed metrics have been established since Google released its Core Web Vitals updates, and sites that fail to meet them may suffer negative effects on their search engine rankings. As part of the ranking signal for page experience, Google will factor in its benchmark for what ‘good’ looks like at different loading stages. The page speed of your website therefore has a direct impact on the positions of your keywords in Google search results.
To reap the benefits of good ranking position, conversion rate, and user engagement, our expert technical SEO team will ensure your website meets Google’s benchmarks of good core web vitals. The Sash team analyses the user experience of your page to make sure that users are engaged, navigated, and converted easily.
Local SEO
Local SEO can be a powerful tool to improve your business’s online visibility and gain an edge over the competition. Local SEO is beneficial for businesses that serve a local area or have a physical location. When applied correctly, local SEO tactics enable businesses to be found in relevant community searches using the right strategies. This increases your chances of being found by potential customers. The Sash team will help you achieve this by optimising website content for local keywords, claiming listings in directories, and encouraging customer reviews. Typically, national SEO targets keywords and phrases that can be related to a product or service-but without a geographic qualifier. Similar keywords and phrases are targeted in local SEO, but with the aim of being found locally. This will improve your ranking in local search engines. Let our SEO specialists help you with your local SEO on a free consultation call.
E-commerce SEO
Having an effective SEO strategy for your e-commerce store will allow people from all over to easily find and purchase your products. We implement tailored SEO strategies for e-commerce that help you rank higher in search engine results. A well-designed and optimisede-commerce website with high-quality content will rank better in search engines like Google, increasing your store’s visibility and driving traffic. Chat to us today and find out how we can increase your revenue with best Ecommerce SEO practice.
Content Strategies and Content Writing
Using SEO and Content Marketing effectively to achieve results is one of the specialties of Sash. SEO and content marketing are two important, but different, digital marketing techniques in the marketing world. The chances are that your content will appear somewhere on page 50 of search results if it is not optimised. There is little traffic on those sites, as we all know. Conversely,if your post-click content is poor, you can only do so much with a first-page ranking. This is why great content and SEO go hand in hand! Our content specialists provide your business with intertwined and tailored strategies based on its unique needs. Contact us for a free SEO consultation to learn how we can help you optimise your content.
Link Building and Digital PR
An effective SEO strategy relies on building brand authority and earning valuable backlinks. The search for the best backlinks for SEO can be a challenging task. We use best practice SEO tactics to build backlinks for your business and research which sites and pages are appropriate for linking back to. By doing so, we allow you to return to what you do best.
SEO Migration
Your website will evolve as your business grows, and we know moving to a new website may impact your current SEO strategies. The management of SEO migrations is one of our specialties. You can count on us to migrate your website’s SEO and to ensure the process of transferring search engine ranking, authority, and indexing signals to reflect a major change in the URL structure is carried out to perfection. During SEO migration, the Sash SEO team works with you throughout the website migration plan to ensure that your search engine visibility (rankings and traffic) is not lost. To find out how we can help you get in touch with our SEO experts today to schedule a free consultation.